Canadian Premier League joins forces with Marvel to launch Super Hero Days series

Eight CPL clubs to host Marvel Super Hero™️ Day during 2024 regular season

The Canadian Premier League (CPL) and Marvel, one of the world’s most beloved entertainment brands, will bring the excitement of the famed comic universe to the world of Canadian soccer through a series of Marvel Super Hero™️ Days over the course of the 2024 regular season.

The collaboration between the CPL and Marvel marks a unique opportunity to captivate fans of all ages and backgrounds in a new and unique way, uniting them in their love for soccer and super heroes.

“At the CPL, we are no stranger to the different shapes a superhero can take, and the influence they can have on so many lives,” said Glen Johnson, Executive Vice-President, Canadian Premier League.

“That’s why we’re so excited to collaborate with Marvel on this new initiative that combines passion for soccer with the timeless appeal of iconic characters. Whether our fans are celebrating the CPL superheroes they’re supporting on the field, the Marvel Super Heroes or any other superheroes in their world, we’re excited to celebrate with them.”

As part of the collaboration, each CPL club will host its own Marvel Super Hero™️ Day. The first 1,000 fans at each such match will receive a custom Marvel comic poster featuring the home club. Marvel Super Hero-themed activations and in-game graphics will add to the matchday festivities, while limited edition CPL-Marvel merchandise will be available at select stadiums. The collaboration was facilitated by AthLife, Inc., Marvel’s longtime sports-centric agency of record.

The following is a complete list of 2024 CPL-Marvel matches:


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